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Do You Have a "Sales Success" Attitude?

June 27th, 2008 @ 4:00 am

4 Comments

Categories: Cold Calls, Motivation, Sales Skills, Sales Tips

Tags: Sales Strategy, Sales Force Management, Sales, Geoffrey James

Attitude

To be successful in sales, you must have an attitude that supports you through the ups and downs of the sales cycle.  You must be able to cope with rejection, move quickly to take advantage of opportunities, and all the while impress clients with your enthusiasm and energy.

I recently had a conversation on the subject of attitude with Tom Black, author of “The Boxcar Millionaire: Tom Black’s Proven System of Sales Success.” He’s one of these classic “good old boy” sales professionals who’s sold all his life. Nice guy, too.

He gave me a checklist of “attitude” signposts that’s he seen in many successful sales professionals. I’ve taken his checklist and edited it into a self-assessment quiz that tells if you’ve what it takes, attitude-wise, to be truly successful in sales.

Answer each of the following questions HONESTLY (if you fudge, you’re only fooling yourself):

  1. Do you read inspirational material and use positive affirmations?
  2. Do you believe people are as happy as they want to be?
  3. Do go over, under, around, or through any obstacle to get the job done?
  4. Are you persistent even in the face of disappointment?
  5. Do you constantly improve your performance and knowledge?
  6. Do you think BIG (even when you’re dealing with the small-minded)?
  7. Are you truly committed to being of service to others?
  8. Are you willing to frequently leave your comfort zone?
  9. Are you a consummate professional (and act like one)?
  10. Do you accept change willingly as a part of sales and life?

If your answer to all these question is a resounding YES! then you’ve got the basic attitude to be a big winner in sales.

My questions for you are: Is this the right list? And what, if anything, is missing?

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  •  
    1

    dave.stein@...

    06/27/08 | Report as spam

    Attitude

    There is one attitude that not enough sales people have: Willingness to seek the truth. I've commented on this before on this blog.

    Do you seek (and can you handle) the truth? Too many salespeople have the wrong attitude about this. They don't ask their customers and themselves the tough questions, because they are not ready, willing and able to hear the answers.

    A few truth-seeking questions to ask customers:

    * If you had to make a decision today, who would you choose?
    * Is there anything that would prevent you from doing business with me and my company?
    * Do I have an equal chance of winning your business?
    * If you don't make a final decision by the date you mentioned, what will happen?

    A few truth-seeking questions for themselves:

    * What skills must I improve to be more successful?
    * What's preventing me from taking action?
    * Why am I not taking full responsibility for my performance?

  •  
    2

    Geoffrey James, Sales Machine

    06/30/08 | Report as spam

    Incredible stuff

    Dave,
    This is brilliant stuff. Mind if I surface it into an official post? Because it deserves a wider audience.
    Geoffrey

  •  
    3

    dave.stein@...

    06/30/08 | Report as spam

    Truth...

    Thanks!

    By all means, Geoffrey.

    It's often difficult for sales managers to help their sales people seek and handle the truth because they themselves can't. How can I determine that you're color blind and can't differentiate red from green if I can't tell the difference myself-kind-of-thing. It's a very real problem that ESR sees quite often.

    Finally, when I'm presenting, I use that famous scene between Jack Nicholson and Tom Cruise from "A Few Good Men" to illustrate the point. What's really important is not the line, "I WANT THE TRUTH," but rather, "YOU CAN'T HANDLE THE TRUTH." Nicholson then goes on with, "Son, we live in a world that has walls. And those walls have to be guarded by men with guns. Who's gonna do it? You? You, Lt. Weinberg? I have a greater responsibility than you can possibly fathom." Priceless! When I saw that the first time in the movies, I finally understood one of the most destructive attitudes of sales people and their managers.

  •  
    4

    JOROMA40

    07/04/08 | Report as spam

    RE: Do You Have a

    WOW, THANK'S FOR THIS SITE. I SAID YES TO 9 OUT OF 10, AND AT THE SAME TIME FOUND THAT THIS IS ALSO IN MY HOME LIFE (NOT GOOD). TAKE ALL THIS INFO AND ADD IT TO "O-C-D" YES, I AM ON MY 2ND WIFE NOW. THE HARD PART IS HOW TO SHUT THIS OFF AT 5:00PM, THE LOVE OF A CLOSE HAS NO TIME CLOCK. HELP ME WITH MY STOP WATCH!!!

    JOHN

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