This post contains ten of the most offensive car commercials that were clean enough to post on BNET. Let me explain why I’ve posted them.
Last week, in the post “What Killed GM? Brand Marketing“, I lambasted GM’s focus on creating new brands rather than fixing fundamental problems. As a follow-on, I posted “Why GM Failed, As Told by GM’s TV Ads” showing some real doozies from GM’s TV commercial history.
While I was doing the research for that post, I viewed at several hundred TV commercial clips. Some of them were so offensive that I was amazed that anybody would put them on television.
I’m posting them for two reasons. First, because they’re funny in an uncomfortably embarrassing kind of way. Second, they really do illustrate the absolute worst examples of truly lousy marketing.
READERS: I’ve put in polls, so you can vote on how offensive you think they are. And let me know in a comment if you’ve think I’ve gone over the line with this post.
