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When Social Network Invites Are Merely Socially Awkward

August 20th, 2007 @ 10:34 am

7 Comments

Categories: Public Relations, Technology

Tags: Social Networking, Network, Relationship, Travis Van

I don’t use Linked-In.  I quickly evaluated the service a couple of years ago, but was immediately turned off by the idea of putting my contacts in the awkward position of deciding whether to opt into something (and decided that I didn’t want to dilute future meaningful correspondences with these types of unnecessary exchanges that might be viewed as annoyances).  To me, it’s similar to sending your kid out to the neighbors’ houses to sell raffle tickets … or a boss sending their kid to the office to sell girl scout cookies.  It creates that awkward obligation feeling that people are too polite to complain about.

When I’m the recipient of a Linked-In (or other “social networking”) invite, I always refuse the invite, then send a quick / polite note to the requester (if I have a relationship with them) informing them that I don’t use the service.

I find it very presumptuous when someone that I barely know at all sends me a Linked-In invite.  I don’t bother to inform those folks that I don’t use the service, I just ignore it (thanks for the spam).

To me, a relationship is built on history and long-term trust.  The fact that you “know” someone else that I know — what do I care?

And I’m certainly not interested to enable people to similarly spam a bunch of other people that are part of my “network.” A friend of mine who has used Linked-In extensively tells me of common situations where someone that he barely knows (who he’s directly connected to) asks for a recommendation to someone else who’s twice removed (but connected via other relationships).  At a certain point, you have to question the logic of how these are real “relationships.”

I’m in the white pages with 750,000 other residents … I guess you could say we’re all part of a “social network” too.

 
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  •  
    1

    dhenley@...

    08/21/07 | Report as spam

    An alternative opinion

    I have to say that I have found LinkedIn to be a great tool for finding and staying in touch with former colleagues. In the technology world that I work in, I find that people in my "network" move to new opportunities on a fairly frequent basis. LinkedIn allows me to stay in touch with these people and contact them months, or even years, since our last contact. Obviously close friends will alert me directly when they move to new places, but LinkedIn helps me stay connected to those people that I consider "friends", but not the close friends that I talk to on a weekly basis. And, I never find it awkward when people invite me to join something they believe I might find valuable.

    I have occasionally received requests from the "friend-of-a-friend" to put them in touch with someone in my network. In that case, I do make a judgment call based on what they are requesting, and whether I think the intended recipient will appreciate the contact. When it seems right, I pass along the contact. If not, I do not hesitate to reject those requests with a polite explanation. Just as I would not hand out a friend's phone number to a telemarketer. Again, in my situation I have found this type of request happens very infrequently.

  •  
    2

    caromi

    08/22/07 | Report as spam

    Goodness me, aren't we touchy

    I agree with D Henley, Linked In is a great way of keeping in touch with ex-colleagues. The author of the original article seems to think it is him that will always be being pestered, so has clearly never been in a situation of trying to track down a contact who has moved on. Isn't that a little egotistical?

    Personally I like to get updates telling when someone I know has taken a new role as it gives me the opportunity to make contact and congratulate them.

    I have never found Linked In intrusive. If I don't want to create a contact, I just refuse. I was once asked to recommend someone whose work I did not know, so I refused and explained why. It's not so hard, don't throw the baby out with the bathwater!

    And as for letting your kids sell their cookies, or indeed buying something your colleagues' child has made, is that so bad? It's all part of the give and take of a community. The author comes across as selfish and uncharitable in this instance. Lighten up!

  •  
    3

    RickSchultz

    08/21/07 | Report as spam

    Ummm...but I like Linked-In

    I had the same feeling about Linked-In when I first saw it, and made the same assumptions. Then, after about the 5th invite, I decided to accept and take the plunge.

    I have to say, it's very useful. People whom I worked with 2-3 years ago are now involved in helping me with my latest venture; where were their contact IDs? Linked-In. Without this, I wouldn't be able to produce my product (or market it, or...).

    Of course, you need to be selective about whom you invite and who you say yes to. That's only natural. But anyone who's using it should understand that and, if they don't, then who really cares what they think?

    Another useful feature is Linked-in Answers, a forum for users to ask questions of the entire network. I haven't asked any questions yet, but reading some of the questions (and answers) has been very educational. No need to interact, but a lot to gain.

    I think if you're missing out on social networking, you're missing out on business. Not a wave of the future, a wave of the present.

  •  
    4

    null

    08/21/07 | Report as spam

    Don't disagree, relationships are built on trust

    I don?t disagree with anything you say - relationships are built on valued interactions and long-term trust. I like and use LinkedIn.

    I have 180 odd relationships in my LinkedIn account, and they are all people I know and trust. I have worked with them either in business or outside of business in voluntary work, or I know them socially.

    Yes, I get the invitations from the ?LinkedIn trawlers? ? the people who search LinkedIn looking for people who may assist them in they ?cause?, whatever that may be. I reject their invitations and if they persist, I block them. There are some people with 500+ contacts, and that is telling in itself.

    I think LinkedIn is a great way to keep in touch with trusted colleagues and partners, but like everything in this world, it is open to abuse by the ?******** factor?.

  •  
    5

    saumitra shankar

    08/22/07 | Report as spam

    Saumitra.s@eyemany.com

    i am a part of recently launched website and its very important to know how should a complete unknown person should be contacted . Your posting has definitely made me change my marketing plans. As a company its our target to get as much user but considering the conversion rate among contacted and listed , its a matter of concern how many not on list are holding a grudge against us , just because the way they were reached has turned them off. This will hinder any chances of these people joining in future too

  •  
    6

    mcontois@...

    08/22/07 | Report as spam

    Honesty is the best policy here.

    If you don't know someone then I think it's better to be upfront and open about it. Don't make assumptions. Ask questions but don't make the recipient feel obligated to give the answers if he or she does not want to.

    If someone I don't know contacts me, this is how I want to be approached. I am turned off by people that make assumptions or ask questions but do not give me the opportunity to answer. I think those folks are not wanting a long-term relationship but are looking for a quick sale. That is a total turnoff. I won't give them the business.

  •  
    7

    travisvan

    08/22/07 | Report as spam

    Noted: linked in users find linked in valuable

    I'm not denying that it's a valuable service for managing contacts. What I'm arguing is that for me personally, the value of the Linked-In created "relationships" is non-existent.

    Touchy? Perhaps. I happen to value my contacts to the point where I don't like to waste their time with automated email spam, make them feel obligated to opt into something ... or otherwise create unnecessary chatter in their work lives.

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