Who’s not blogging today? You do have a blog, right? GM’s Bob Lutz says, “To blog or not to blog? For a lot of senior executives these days, that is the question. The answer, simply enough, is to blog. No better opportunity exists to engage in an open dialogue and exchange of ideas with customers and potential customers.”
In this video, Matt Mullenweg, CEO of Automattic and co-creator of WordPress, talks about the multi-faceted future of blogging. The video’s a bit on the long side (10:47), but worth the investment for anyone with a Web presence.
