Born between 1980 and around 2000, they are the first generation to grow up digital — and they are widely misunderstood. In this podcast, leading generations expert Tamara Erickson demystifies Generation Y and explains the unique strengths of these newcomers, and how their upbringing has shaped their perspective and work style. Erickson also offers tips on engaging and motivating Gen Ys at work. She is author of a book titled “Plugged In: The Generation Y Guide to Thriving at Work.”
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