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Video: Web 2.0 for the Enterprise

April 19th, 2007 @ 10:03 am

3 Comments

Categories: General, Video

Tags: Web, Web 2.0, Video, BNET staff

At the Web 2.0 Expo in San Francisco, ZDNet Editor in Chief Dan Farber talks to Ross Mayfield, CEO of SocialText; Matthew Glotzbach, product management director of Google Enterprise; and Satish Dharmaraj, CEO of Zimbra, about why CIOs are starting to implement Web 2.0 technologies in the enterprise.

Length: 00:05:04

 
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    1

    Christina D'Oro

    04/24/07 | Report as spam

    Usefull Toolkit

    Web 2.0 works. As it is pure and simple comon sense. I am using some of its tools and ROI is more than satisfactory. Nonetheless it is not a universal do-it-all in marketing or the activity of an enterprise. While a team-oriented organization will adopt it easier, it is more likely that it will be adopted by most of the enterprizes as it will be perceived and presented as a toolkit. As any tool one should learn to use it, experience its benefits and understand that it would be employed toward reaching the very same objectives. It is a usefull toolkit. Used properly, gives proper results. In the end, who would ever want to use anything but a hammer to fix a nail?!

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    2

    LOUIETR

    04/25/07 | Report as spam

    Awesome Piece

    I thought this was an great collection of WEB 2.0 ideas. Also answered lots of my questions.

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    3

    Christina D'Oro

    05/10/07 | Report as spam

    Which questions?

    Would be interesting if you would utter those questions ...

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