Practice good corporate responsibility and you’ll be able to hire fresh-out-of-the-gate MBAs at a deep discount, according to a new study by the Stanford University Graduate School of Business.
The study showed that 97 per cent of the study’s 759 subjects would be willing to sacrifice an average of more than $14,000 a year for a company that exhibited the “four characteristics” of CSR: “Caring about employees, caring for stakeholders (such as community residents), environmental sustainability, and ethical business conduct.”
That seems like a bargain.
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