BNET Insight

BNET1

The one thing you need to know today.

"Play" Makes For Creative Companies, Says London Business School

July 15th, 2008 @ 10:51 am

3 Comments

Categories: Management, Uncategorized, Workplace

Tags: London Business School, Podcasts, Internet, Jessica Stillman

  • The Games of LifeThe Find: According to one professor, the secret sauce that sets today’s most innovative companies apart has one key ingredient: play.
  • The Source: A podcast from the London Business School.

The Takeaway: Assistant professor of organizational behavior Babis Mainemelis uses a London Business School podcast to argue that one key factor that sets apart super-creative companies like Apple, Google and Pixar is their ability and willingness to encourage play at work. Mainemelis spoke with over one hundred executives about the link between play and creativity and concludes that “play is nature’s way to creativity.”

In the podcast, he offers tips on how everyone from heart surgeons to investment banks can nurture a playful mindset. Encouraging play, Mainemelis argues, means making space for flexible thinking, experimentation with means, and exploration of variables that often go unexamined. All of which can add up to valuable new ideas for your company. Besides, Mainemelis says, your team members are probably going to play anyway, even if they have to do it on the sly. So why not take advantage of these natural impulses?

The Question: Does your workplace need more play? Or less?

(Image of the game of Life by rastfabl, CC 2.0)

Have an idea about the one thing managers need to know today? Submit it to BNET1.

 
Reply to Story

BNET TalkbackShare your ideas and expertise on this topic

Subscribe to this discussion via Email or RSS

  •  
    1

    samsimonfcp

    07/17/08 | Report as spam

    Play Examples

    I would be interested to know some examples of "play." What are some activities a company can use to integrate play into the creative process.

  •  
    2

    prashant2008

    07/21/08 | Report as spam

    Play at work

    I do agree that a playful attitude at work will induce an atmosphere where people will feel free to contribute their best. However, how does one go about creating such an atmosphere in a tradition bound organization? One might start by cultivating such an attitude, but it may not be approved of by others, especially seniors. The best place to start is usually the CEO, but changes at highest level are even more sifficult to achieve. Any practical suggestions?

    PK Dhodapkar

  •  
    3

    White Shark

    07/21/08 | Report as spam

    Play at work

    I believe playing can be a natural expression of who an individual is naturally. Some people are wired to sit quietly at their desks and work without stopping but most are not. Some of the best decisions are made as people interact and laugh. Our work model has been my first example but in fact we may not be accomodating people who could bring much to the table if they were allowed to express themselves more naturally.
    I think this would be a paradym shift that might be too hard for some businesses and business owners.

Please add your comment:

  1. You are currently: a Guest |
  2.  

Basic HTML tags that work in comments are: bold (<b></b>), italic (<i></i>), underline (<u></u>), and hyperlink (<a href></a)

advertisement
Click Here
advertisement
  • Click Here
  • Click Here
  • Click Here
advertisement
Click Here